During the mid-1990s, Apple’s products were largely derivative and uninspired. John Sculley ended his ten-years as CEO in 1993, and Michael Spindler did considerable damage during his two-and-half-year run. Profits were crashing, and by 1995, Apple had reached its revenue peak. Not surprisingly, the introduction of Windows 95 magnified the […]
Estimated reading time: 18 minutes
Apple’s Macintosh computer changed the trajectory of technology. The hobbyist systems of the late ‘70s had grown into the gaming and productivity platforms of the early ‘80s. IBM focused the industry when it debuted its PC in 1981, but Apple was hoping to upend the definition of the personal computer […]
Estimated reading time: 16 minutes
The original Macintosh design is timeless, but by the end of the 1980s, Apple decided it was time to break the Mac out of its cute beige all-in-one enclosure and expand into a series of “snow white” cases with separate CRTs. The Macintosh II was bold for a Mac but […]
Estimated reading time: 14 minutes
In 1987, the Apple II was ten years old. It had ably carried Apple through the dramatic rise of the personal computing revolution. By the mid-80s, Apple suspected the end was near, but the Apple II faithful—with stacks of software—were not ready to let go. In response Apple released the […]
Estimated reading time: 8 minutes
The original Apple II first rolled off the assembly line in 1977, and Apple offered only modest improvements for nearly a decade. While the IIc provided a new form factor, the introduction of the IIGS in 1986 took the Apple II family to another level. While I remember a television […]
Estimated reading time: 17 minutes
The Apple II is an 8-bit wonder and was Apple Computer’s first success. It was also arguably the first big hit of the personal computer revolution. Steve Wozniak famously hand-built the original Apple computer kit in 1976, then he and Steve Jobs became tech darlings after the introduction of the […]
Estimated reading time: 14 minutes