During the mid-1990s, Apple’s products were largely derivative and uninspired. John Sculley ended his ten-years as CEO in 1993, and Michael Spindler did considerable damage during his two-and-half-year run. Profits were crashing, and by 1995, Apple had reached its revenue peak. Not surprisingly, the introduction of Windows 95 magnified the […]

Estimated reading time: 18 minutes